Pelatihan Konsep Pemasaran Modern

Pelatihan Konsep Pemasaran Modern

Pelatihan Konsep Pemasaran Modern. Modern concepts of marketing are broad concepts. It means finding out the consumer and make the goods as per their needs rather than to provide them what the seller has made.

Modern concepts of marketing are broad concepts. It means finding out the consumer and make the goods as per their needs rather than to provide them what the seller has made. Thus it is very essential for the seller to get the answer of the question what are the things which the consumer want? And how these things can be made available to them? Only then he can survive in the market and earn profit. There are 6 modern concepts of marketing which are very important from the point of view of marketer.

Ikuti juga : Pelatihan Effective Advertising

Materi Training Konsep Pemasaran Modern

  1. Production concept: – The companies which use the production concept generally focus too narrowly on their own activities because according to this concept the companies think that consumer will buy the product which comes in the market.
  2. Product concept: – As per this concept companies give importance to the features or the quality of the product because in long run the product exists only with the quality it is giving to the consumer.
  3. Selling concept: – it is not sufficient for the manufacturer to made the goods and wait for the customers. Thus, according to this concept it is very important to inform the consumer about the product which can be done through different ways of promotion.
  4. Marketing concept: – consumer now a day is treated as “GOD”. So it is very important for the manufacturer to produce the product which the consumer wants, so that consumer get satisfaction and manufacturer earns profit.
  5. Consumer concept:- now not only marketing concept is sufficient rather the companies are using consumer concept which means to give attention to individual consumer it can be done through one to one marketing.
  6. Societal marketing concept: – this concept means that company should not only work for the consumer but also for the society. So the company should make balance between company’s profits, consumer wants and society welfare.

There are 6 modern concepts of marketing

  1. Production concept
  2. Product concept
  3. Selling concept
  4. Marketing concept
  5. Consumer concept
  6. Societal marketing concept

Peserta Pelatihan Konsep Pemasaran Modern

Marketing division, marketing, and all related to the marketing division.

Info lebih lanjut :

Jadwal PelatihanLokasi & Investasi
- 2 sd 4 Januari 2019
- 13 sd 15 Februari 2021
- 27 sd 29 Maret 2021
- 17 sd 19 April 2021
- 7 sd 9 Mei 2021
- 12 sd 14 Juni 2021
- 17 sd 19 Juli 2021
- 14 sd 16 Agustus 2021
- 12 sd 14 September 2021
- 16 sd 18 Oktober 2021
- 21 sd 23 November 2021
- 26 sd 28 Desember 2021
- Yogyakarta(6.500.000 IDR / participant)
- Jakarta(6.500.000 IDR / participant)
- Bandung (6.500.000 IDR / participant)
- Bali (7.500.000 IDR / participant)
- Surabaya (6.000.000 IDR / participant)
- Malang (7.000.000 IDR / participant)
- Batam (7.500.000 IDR / participant)
- Lombok(7.500.000 IDR / participant)

Metode PelatihanFasilitas
- Presentasi
- Diskusi
- Case Study
- Simulation
- Evaluation (Pre and Post Test)
- Kunjungan/Praktek (Menyesuaikan/tentative)
- FREE Airport pickup service (Gratis Antar jemput Hotel/Bandara/Stasiun/Terminal)
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- Module atau Handout
- FREE Flashdisk
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- FREE Bag or bagpackers (Tas Training)
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- 2x Coffe Break & 1 Lunch, Dinner
- FREE Souvenir Exclusive
- Training room full AC and Multimedia

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